Team
Chairholder

Heide Fest
Prof. Dr. Katja H. Brunk
Faculty of Business Administration and Economics
Professorship Holder of Marketing
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 033/034
Office

Heide Fest
Denise Luther
Faculty of Business Administration and Economics
Administrative staff at the chairs of
- Marketing
- Supply Chain Management
- Business Informatics and Operations Research
- Business Analytics (JP)
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 051
Research Assistants

Urbschat
Dr. Silke Knoll
Faculty of Business Administration and Economics
Adjunct Lecturer at the Chair of Marketing
- Große Scharrnstraße 59
- 15230 Frankfurt (Oder)

Dr. Farid Tarrahi
Faculty of Business Administration and Economics
Scientific Staff Member at the Chair of Marketing
DFG-Research project "Paid Digital Advertising Effectiveness: A Meta-Analysis"
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 033/034

Heide Fest
Sofiia Kanevska
Faculty of Business Administration and Economics
Academic Staff Member at the Chair of Marketing
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 049/050

Heide Fest
Dominika Niewiadomska
Faculty of Business Administration and Economics
Academic Staff Member at the Chair of Marketing
DFG-Research project "A Meta-Analysis on Personalization in Market Communications"
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 049/050

Heide Fest
Joseph Riley
Faculty of Business Administration and Economics
Academic Staff Member at the Chair of Marketing
DFG-Research project "Explaining Cross-Cultural Variations in the Use and Effects of Humor in Advertising"
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 049/050

Heide Fest
Dr. Anna Rößner
Faculty of Business Administration and Economics
Scientific Staff Member at the Chair of Marketing
DFG-Research project “Ethnic Minorities in Advertising”
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 049/050

Heide Fest
Daylan Schuchert
Faculty of Business Administration and Economics
Academic Staff Member at the Chair of Marketing
DFG-Research project "Body Image and Advertising: A Meta-Analysis"
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 049/050
Student assistant

N. N.
Faculty of Business Administration and Economics
Student employee
at the Chair of Marketing
Große Scharrnstraße 59
15230 Frankfurt (Oder)
- HG 048
Formerly

Heide Fest
Prof. Dr. Martin Eisend
Professorship Holder of Marketing
CENTER FOR MARKET COMMUNICATIONS

Urbschat
Dr. Silke Knoll
Faculty of Business Administration and Economics
Academic Staff Member at the Chair of Marketing

Amelie Sandl, M.Sc.
Student employee
at the Chair of Marketing

Fatemeh Ghayeghi Hassani
Student employee
at the Chair of Marketing